Market, industry and company analysis for (Qatarcinemas.com) over the Term Paper

Market, manufacture and company analysis for (Qatarcinemas.com) over the come through five years - Term Paper ExampleThe companys competitive theory financial statement is divided into five parts vertical integration, strategic eitheriances, creative content, international agency and corporate diversifications. sum Qatar Cinemas play along operates in two different fields, such as Consumer Products and studio entertainment. Horizontal integration Qatar Cinemas fraternity owns many studio entertainment and consumer product franchise. This becomes horizontal integrated industry as all(prenominal) stake-holders interpret together in increasing efficiency since they act in the same business line. Globalization Qatar Cinemas Company Services and Products atomic number 18 found in Arab Media and all over the world in different forms. upended integration Qatar Cinemas Company is made up of different sub-companies and business line, allowing the whole organization to produce, plan , distribute, and advertise all of its products on its own. Seller and Buyer Concentration Qatar Cinemas Company is in an Oligopoly Seller Concentration, it is evident that there be few producers in the market and products can be either differentiated or homogenous. There are many buyers for the companys products, ranging from different cultures, ages groups, sexuality, preferences and interests. Media synergy Qatar Cinemas Company bought many film studios that allow do more advanced movies which are then distributed through renowned marketers. Barriers to Entry Qatar Cinemas Company offers different barriers to doorway for competitors in the market place. Qatar Cinemas Company enjoys privileges from trademarks, copyrights, and patents that prevent other entertainment companies from imitating their ideas and productions. For new companies it is difficult to compete with this set up and well-known organization because of its long development period in winning known customers and protection level-headed barriers. Production Costs Qatar Cinemas Company has high first copy (production) cost and low reproduction (subsequent) costs of most of its products. Product Differentiation Qatar Cinemas Company has a wide variety of heterogeneous products its shows, and movies for different tastes, ages and cultures. Its products are differentiated within the company and from products from its competitors. B. INDUSTRY ANALYSIS Qatar Cinemas Company has developed services and products for different audiences, teens, children and adults of all ages. Median age 28 (70% amongst 17 and 34) Men 90% Single 40% literate person 90 % Employed Full Time 90% Average HHI QAR. 7,200. Qatar Cinemas Primary Competitors Qatar Cinemas Company competition consists of alter players that capture media nets, TV content producers, and film producers. Competition is greatest at film production and network service premium networks like Sonymax have an advantage over film halls because of t heir subscriptions fees. Presence of competition between services and brands creates an environment of price wars. Market Share Controlled by Qatar Cinemas Company Qatar Cinemas make out Revenue is slightly QAR 361 million (as for 2012). In order to obtain the market share, revenues from the three major competitors in the entertainment industry are considered. Total Industry Revenue QAR. 262.9 Millions Qatar Cinemas Total Revenue QAR. 36.1 Million Qatar Cinemas Market Share 13.7% of Total Revenue Industry (inclusive of major competitors share) In the studio entertainment ind